Category: Action Plan

Followers and fans can be customers too. And they have the potential to be very loyal customers because as followers online they already like and are drawn to you.

If you are a person who can bring in a big crowd, you are much loved and will be an eagerly sought out guest for doing talks, or entertaining or both.

In general, you should always safeguard the method which you use to connect with your audience. Your audience is an important component to being able to do what you do and should therefore be kept with tender loving care.

And even if you decide to do a bit of a partnership with another group that can access a for you a new crowd, be certain to keep your existing fans close.

Much of this kind of information is included in the “Method How” Report, formerly known as “USA Make a Difference.”

What some people may not know is that for the last two years, the “Method How” Report has not allowed any new subscribers to join the list.

In other words, if you were not a member twenty four months ago of “USA Make a Difference” then you are currently not a recipient of the M.H. Report.

We have our reasons for not wanting any new people to join, at least not now. This is indeed ironic and seemingly contradictory because much of what we are currently writing about is the importance of having your own audience.

Why would someone want to be your or your company’s fan? A fan of a company might like that business’ products or services. But how do you get more of this kind of wonderful and valued customer? Word of mouth? Sure. But it is a good idea to have a specific plan.

It is much like an actor who is well known in theater and even maybe Broadway. But although they are well known to theater goers, they may not be recognizable from other mediums.

One option would be to do PSA (Public Service Announcement). If you are the face of a not-for-profit organization with a good cause, you are simultaneously building your visibility while making a difference.

What is the “Method How” to Get Results More Quickly?

If you are a small business owner or someone who is trying to get a company launched, you may at some point wished that there was a “Method How” to get knowledge faster than having to read entire eBook, which upon completion could turn out not to actually have the information you need!

Is there a “Method How” to Get What You Need?

But here’s the thing. Wouldn’t it be easier if you could get exactly the mini strategy you would find helpful instead of having top read an entire eBook that takes hours and hours and is ultimately like searching for a needle in a haystack. The challenge comes when you have to face the nitty-gritty of actually running your entrepreneurial venture without having a step-by-step plan.

What is the “Method How” to Get Just the Strategy You Actually Want?

You might be thinking “Okay, that’s a good idea, but how do I actually get the steps plan?”

Great Question

First off, asking the question is half the battle because it shows you realize that there is no such thing as a magical approach to biz. Although “Abracadabra” and all that is fun, it does not pay the bills (unless you are a conjuring entertainer). Is there a “Method How” to just get the nuts and bolts of what you wish for in regard to pushing your company ahead more quickly?

There is a “Method How” to Do This!

Thankfully, as you read this, there is a time saving “Method How” in the works to help small businesses.

What is the “Method How” to Do This and When Will it be Available?

If you are reading this a few months or so after the date of first posting it, you might be able to find the “Method How” to get the solution you need, rather than having e to read lengthy and drawn-out eBooks. When more information becomes available, we will do our best to post it here!

Ways to Increase Your Client Base

These days, it doesn’t take much more than going on the internet with your laptop to expand your client base. There are a variety of tactics to get new customers that can be employed including to use online reviews to work in your favor, asking for referrals from your existing customers, promoting yourself for your expertise, networking, forming partnership with businesses trying to reach the same demographic as you are, doing special promotions to attract new clients, give a face lift to your website or blog or even contact old customers that you have not been in touch with for a while.

Pick a Medium

The tactics just described are some of the time-tested methods to get new customers that can be wrapped together into a campaign strategy. Of course, we are now in the digital age so the methodology for strategic outreach will involve the latest in new technology. The techniques of bringing in fresh prospects are tried and true. The only thing that changes is HOW these steps are accomplished. In other words, what medium will you use to implement them?

Help Them with a Solution to Overcome Their Pain

Of course, there are many more tactics that can be used to bring in more business, so the real challenge is not so much about the underlying techniques used, but more in how to dress them up to maximize communication with your customer avatar. The goals are to understand the objections they might have against purchasing your goods and services right now. This is accomplished by understanding their goals and values. You are offering them a solution to their problem that can be described as a benefit, or even more powerfully to overcome a painful scenario they have.

Right Customer, Right Time

Once you have crafted your offer, you need to know where to place it. You are looking for a realm that will reach your ideal customer at the exact moment they need what you are offering. Ways of getting your message out in front of those folks who are ready to purchase it, includes online ads in social media sites that can get your solution in front of your best customer at the right time.

Ever wanted a boatload of jewels. What would that look like? This…?

All right maybe not that. How about this:

Not that either?! Look, we are taking too much time trying visualize this. What we really mean is the green. You know, green. How to get more new customers. Right? Yes. Right. Okay then, let’s return to our regularly scheduled program!

 

 

 

 

 

 

Get New Customers

As social media gives less and less of a reach for finding customers, many individuals and marketers are back on track with a favorite approach to getting clients: The Email Marketing System.

Email Software

The first item you need is email software.

Setting Up Your System

You can use email software to set up your system which does the actions of taking your web visitor’s email and when they click a button they are then told to go to their email box. Upon doing do so, they discover an email with a link that they then click on which has the dual function of providing themselves with your eBook while also confirming that they want to receive you newsletter and that their email is real!

Specific Categories

It is especially hard these days for online businesses to compete with sites such as Amazon. The reason is that small sites often try to directly compete with bigger sites. This is not necessarily the best strategy. One though is to have an eCommerce site that is very niche and only has one category. That way the site can be promoted to those who are interested in that particular category.

A Certain Kind of Customer

Needless to say, to do a category specific site one must strive for having product availability that no other sites have. You don’t always want to get into a price competition with large online venues. Instead it is a good idea to have a specific kind of product for a specific kind of customer.

Become the Best in Your Niche

For example, you might has a website that offers magic books for magicians. Sure, there are other sites offering magic books but if you can become THE magic book site, now that is something to aspire to and will help you get and keep new clients. What kind of niche website are you going to make?!

Targeted Customers

On the one hand times are tough with what we’ve all been going through with the Coronavirus, while on the other hand there are still large opportunities available regarding the breadth of the audience of consumers. People literally from all over the globe can be targeted and become customers.

Your Avatar

In many instances the old phrase “it takes money to make money,” holds true in that you have a larger reach than ever before but that access costs in terms of internet ad buys, an eCommerce website and more. Also, you need to be very specific as to who your desired avatar is.

Chances of Income

The selling climate has a lot to do with it too and each country accessible has a different attitude in terms of their feelings regarding COVID-19. So while on the one hand there is a lot of opportunity, on the other hand you need to be very specific about the means to achieve those chances at income.

Reciprocation

Pursuing new customers can be daunting, but you have choices that can be added in tandem with the HowToGetNewCustomers program. To start you can always ask current clients for referrals. Also you can partner with agencies, especially one that has clients that needs to do what you do, while you can send new customers to them also. You might even consider giving back to the community which could be as simple as volunteering for a neighborhood organization with lots of participants. This could include a theater company either for kids or grownups.

Building Partnerships

Another important thing is to have a network, meaning folks who do different things and could come up with some clients they can send to you. It critical that you stay in touch with your community so that it’s not just about them getting you customers.

Supply Valuable Information

Oh, here’s a neat one. You can follow up with customers you haven’t worked with in a while and maybe have some special offer that is a good fit for them. And never forget to keep blogging because if one of your blogs’ content relates well to someone you haven’t been in touch with in a while, you can email it to them. This also works with any online material you think could be helpful to them.

Advertising Campaigns

And you can even run an ad campaign. Make sure if you do this you have a very good idea regarding the funnel you are using. You should be clear on who you are trying to reach and what you want them to do. You need to have something they are interested in obtaining.

Contacting to Share

It is paramount that you always deliver value to your existing customers whether it is the product and service you provide for them or occasional times you get in touch to share something. That something should have value for the individual you send it to.

Collect Data

While building relationships with your clients you should always provide a special touch. Something that sets you appart from others. And please stay organized. You should have a clear and simple database method of maintaining data that includes all your clients’ names, numbers, emails, physical addresses and even social media they participate in.

Use Feedback to Get Better

Always be looking for feedback from your clients. You need to understand what they desire and why they want what you supply. Make adjustments accordingly if your clients talk about something enough. Strive to simplify what you do.